Atölye Yücel is a workshop in Buca, İzmir that handcrafts custom furniture and sofas. They wanted a modern website that would present products like sofa beds, tea-set sofa sets and corner sofas in the best possible light online, while also helping them reach local customers.
From the start, we decided to translate the company's physical workshop identity into the digital space. Using the Hello Elementor theme and the JetSuite plugin family on WordPress, we created a visually rich design along with an easy-to-manage admin panel. The video banner that greets visitors on the home page explains in seconds how the products work as a sofa by day and a bed by night. Just below, the about section clearly conveys the company's workshop identity and its emphasis on craftsmanship.
What we paid the most attention to were the social proof mechanisms that directly influence purchase decisions in the furniture industry. Using the TrustIndex widget, we integrated twenty-one five-star customer reviews from their Google Business Profile live on the site. We also created a gallery of sofa photos taken in real customers' homes, so visitors see the products not only in studio shots but in real living spaces.
In the menu, we organized four main categories in a user-friendly way: multipurpose sofas, living room sofas, tea-set sofa sets and L-shaped corner sofas. Each category has its own detailed product pages. With Google Maps integration, a WhatsApp contact button and tap-to-call phone links, visitors can get in touch instantly without leaving the site.
On the technical side, schema markup, canonical URLs and Open Graph protocols were fully implemented so the site is indexed correctly by search engines. Google Analytics and Search Console were configured to be managed through Site Kit. As a result, Atölye Yücel now has more than a product catalog: a digital storefront that builds trust and invites customers to visit the physical workshop.
